ADE lists · Amsterdam · 21–25 Oct

Routes by job · 8 picks · Wed to Fri · Pro pass

The builders' ADE

AI, startups and the people funding music tech.

For founders and product people: the startup pitches, the AI platforms, the investor sessions and the tech mixers where you can follow up.

By Songpot desk · from the ADE programme, our venue guide and artist notes

Wednesday21 Oct

10:00

ADE Opening Tech Mixer Powered by Abbey Road REDD Labs

The week's first drink, with music tech.

Abbey Road's REDD Labs opens ADE with a tech mixer. The easiest room of the week to meet founders, investors and studio people.

With Anthony Achille, Gareth Deakin

12:15

BumaStemra | "The world isn't waiting. Neither should you": How Dutch creators get funded and break into international music markets.

How Dutch artists get funded to go abroad.

Dutch Music Export's Karin Koopmans, songwriter Melissa de Kleine, Weval and Vessbroz on export funding and the fast-growing African and MENA markets. For Dutch artists and their teams.

With Karin Koopmans, Melissa de Kleine, Sophie Kemperman, Vessbroz, Weval

Thursday22 Oct

11:00

Meet the Startups

Music startups at their tables.

A structured meet-up with early-stage music companies at the Rosewood. For investors, labels looking for tools, and founders comparing notes.

12:30

AI Platforms Roundtable: Setting the Terms

The platforms that will set AI's rules, at one table.

Deezer's CEO Alexis Lanternier, FL Studio's Constantin Koehncke, Splice's Kakul Srivastava, NVIDIA's Shari Reich, Believe's Romain Becker and SoundCloud's Bina Mistry, chaired by music lawyer Cliff Fluet. If your release plan depends on any of them, this is where the terms get argued in public.

With Alexis Lanternier, Bina 'B' Mistry, Cliff Fluet, Constantin Koehncke, Kakul Srivastava, Romain Becker

15:00

Music Industry As Investor

Tinie Tempah and Sam Feldt compare their investments.

Two artists who have built investor practices alongside their records, moderated by DJ and VC Andrea Rosen. Unusually candid about money.

With Andrea Rosen, Sam Feldt, Tinie Tempah

Friday23 Oct

10:30

Meet The AI Players

The AI companies, face to face.

A meet-up with AI music companies including ElevenLabs. Ask the questions the panels don't.

With Gabriella Heybourne

12:30

Essential Insider Knowledge: AI and the future of music

Suno's music chief and a house pioneer, on the same stage.

Paul Sinclair, Chief Music Officer at Suno, faces Brooklyn house pioneer Todd Terry, whose records were built from samples long before models were. MIDiA's Laura Fisher moderates. The most direct AI conversation of the week.

With Laura Fisher, Paul Sinclair, Todd Terry

15:45

Startup / Tech Pitch Session

Music startups pitch, live.

Early-stage music tech companies pitch on stage. Lineup to be announced when we checked. For investors and anyone curious what's coming.

You might also like

Times, lineups and tickets are on each event's ADE programme page. Songpot is independent of the festival.